Gabrielle Union has a Fenty Beauty lip gloss in “every purse” and “every drawer.” She uses the Gloss Bomb Universal Lip ...

Sephora is having a pretty major sale right now, and fan-favorite makeup products from brands such as Selena Gomez’s Rare ...

With these leakproof tumblers, chic fashion finds and budget-friendly home improvement hacks, you'll only look like you spent a million bucks.

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

Cameron Diaz wore Merit Beauty’s cream blush during Paris Fashion Week. She’s previously called the cream formula her “favorite.” It’s also been used on other stars including Sarah Jessica Parker, ...

Spread the love As we dive into 2025, the beauty industry continues to evolve with groundbreaking innovations, sustainable ...

Several major retailers are slashing prices up to 75% off right now. Shop deals at Madewell, Coach, Ulta and more — details!

Sephora is stepping up its fragrance game with some seriously covetable scents: With so many beauty lovers, 2025 is shaping ...

Forget formulaic dressing or committing to a single aesthetic, Doechii understands that the world of style and glamour is ...

"Achieving Meghan's iconic brow style is all about understanding your natural shape," she explains. "Start by brushing your ...

We've teamed up with Fenty Beauty to offer one lucky reader the chance to WIN £500-worth of Fenty Beauty products. Fenty Beauty by Rihanna was created with promise of inclusion for all, with an ...

Makeup lovers are all too familiar with the lunchtime reapply – digging through your bag, searching for that lipstick, and ...