Score Fenty Beauty must-haves, including lipstick, highlighter, foundation, skincare, and beauty tools for less. Use our ...

Spread the love As we dive into 2025, the beauty industry continues to evolve with groundbreaking innovations, sustainable ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

Spread the love As we dive into 2025, the beauty industry continues to evolve with groundbreaking innovations, sustainable practices, and a focus on inclusivity. Black-owned beauty brands are at the ...

Celebrity stylist Kim Kimble previously told Bazaar that, ultimately, the best braiding hair to use is one that seamlessly ...

Ulta's 21 Days of Beauty sale is back! Shop 50% off makeup, skin care and hair care each day from popular brands like Olaplex ...

When it comes to beauty, there are several theories for how to best take care of yourself. With the constant overload of ...

You can choose from anti-frizz sprays, serums, oils, and masks that can be used in every stage of the styling process on both wet and dry hair. I haven’t covered any shampoos and conditioners ...

I’ve been writing about hair care for three years, and I still get excited when testing out new conditioners. For me, the best part of a shower is gliding my hands through my freshly conditioned ...

“Salon stylists are known to cocktail shampoos to benefit that particular head of hair,” explains Dhairius Thomas, a celebrity hairstylist who’s worked with stars like Rihanna, Jazmine ...

Including Elle Fanning’s $15 hairspray and Ariana Grande’s six-shade eye-shadow palette ...