Sara Krulwich/The New York Times Supported by By Gavin Edwards David Johansen, the singer and songwriter who was at the vanguard of glam rock and ... a band of lipstick-smeared men in love with ...

From their annual MAC Viva Glam Ball, which raised $1 billion dollars for their AIDS Fund, to donating 100 percent of their lipstick proceeds to support the LGBTQ+ community, the beauty brand is ...

Aïda Moudachirou-Rébois, Senior VP, General Manager, for MAC Cosmetics tells Cosmetics Business how the brand’s Viva Glam lipstick came to be a CSR-focused industry disruptor that has stood the test ...