Adweek first got wind of Amazon’s incoming uptick in ad spots from ad buyers, but Amazon confirmed via a spokesperson that ...

If it feels like you've been seeing more ads on Prime Video lately, that's because the ad load has doubled since last year.

If it feels like you spend a lot more time watching ads in Prime Video than you used to, that may not be a mistake. Amazon ...

It's not your imagination — you're likely seeing more ads these days. Prime Video, Amazon's streaming offering, has quietly ...

Starting June 17, Amazon Prime Video will now show 4 to 6 minutes of ads every hour. This sparked an online debate. Due to ...

Prime started airing commercials in January 2024, but by October it was already signaling to advertisers that it would “ramp ...

A new report claims that Amazon is increasing the amount of time you'll have to spend watching ads on Prime Video.

Prime Video currently has a heavier ad load than both Netflix and Disney+, though it’s still considerably lighter than regular TV. If there are any signs that Prime Video viewers are turning off due ...

Amazon has confirmed that it'll double the ad time on Prime Video, a commitment that the company made to its investors late last year.

It does take longer to watch a TV show on Prime Video these days. The ad load on Amazon’s streaming service has essentially doubled in recent months, from two and a half to three minutes of ...

Can Amazon link Prime Video ads to its massive ecommerce engine to hypercharge growth for brands and create a moat against ...