If Anta Sports Products Ltd. is hoping to cash in on Chinese consumers’ love of the outdoors, or their desire for fun, trendy products, then Puma SE is the wrong target. Puma does not have a strong ...

Puma launched the new home jerseys for Portugal, Switzerland, Austria, Czech Republic, and Iceland this Wednesday. Portugal's jersey pays tribute to its Atlantic heart. The classic red features an ...

Puma has opened its largest-ever European flagship store on London’s Oxford Street, prime retail real estate that also is the location for the 62,430-square-foot Ikea store that opened in May 2025 ...

Shares in Puma jumped after a media report of potential takeover interest from China’s Anta Sports, at a time when the German group is trying to turn its fortunes around. In European morning trading, ...

Brendan Dunne • 11 years ago 11 years ago Snakeskin for the Consortium ...

A$AP Rocky’s had quite a 2025. After beginning the year with an extraordinarily stylish courtroom victory, the Harlem rapper was named Ray-Ban’s first-ever ...

HERZOGENAURACH, Germany--(BUSINESS WIRE)--Sports company PUMA has relaunched its online company magazine CATch UP to provide journalists, investors, retailers, athletes and sports enthusiasts with a ...

Forbes contributors publish independent expert analyses and insights. Mark Faithfull is London-based and covers retail and real estate German sportswear giant Puma is set to cut 900 corporate jobs ...

Puma SE plans to slash 900 more jobs and sharpen its focus on running, football and training as the German brand looks to rebound from its slump. New Chief Executive Officer Arthur Hoeld is revamping ...

HERZOGENAURACH, Germany (Reuters) -Puma's new CEO set out his turnaround plan on Thursday, saying the German sportswear brand would discount less, improve marketing and cut its product range, in ...

The overhaul at Puma is touching every aspect of the business, as the brand “is navigating several company-specific challenges, including muted brand momentum, elevated inventory levels across the ...