She also launched her own line of footwear and apparel with them, Fenty x Puma, in 2016. Rihanna has had other high-profile brand partnerships, including a capsule collection with luxury footwear ...

Back in July, Salehe Bembury teased an imminent PUMA partnership in an ambiguous Instagram post in which he holds a “TOP SECRET PUMA IDEAS” folder in front of a PUMA-logoed plane. A few weeks ...

The PUMA MB.01 'Baxter Stockman' colorway. / PUMA The four-pack starts with the release of the MB.01 'Baxter Stockman,' a multi-colored iridescent sneaker inspired by the half-man, half-fly ...

In a bold move that underscores its commitment to sports innovation, PUMA India has rebranded its signage to “PVMA” in honour of its latest collaboration. Here's more on the same. Sindhu’s ...

This time, if her recent outings are any indication, her new Fenty x Puma Avanti LS trainers in royal blue are the one to watch. This content can also be viewed on the site it originates from.

Heads turned and questions buzzed as "PUMA" suddenly appeared as "PVMA" on billboards across India. This bold rebranding stunt sparked a wave of curiosity and excitement around the global ...

PUMA’s City Till I Die and I’ll Follow You Everywhere pre-match collections, take inspiration from City DNA, with a nod to renowned City moments beloved by fans in Manchester and around the world.

If you purchase an independently reviewed product or service through a link on our website, Rolling Stone may receive an affiliate commission. The campaign campaign has the Memphis rapper showing ...

When Rihanna calls, you answer. And when she taps you to be the first-ever joint partner across all of her Fenty empires—Savage X, Fenty Beauty, Fenty Skin, and Fenty Hair—you run. Enter ...

Screenshot of GloRilla for Fenty Beauty/Credit: Instagram @fentybeauty *Rihanna has chosen rapper GloRilla as the new face of her Fenty empire, making her the first-ever joint partner across Fenty ...