Gen Z Says is a bimonthly column chronicling the latest trends in the fashion-and-beauty space through the lens of Who What ...

Millie Bobby Brown already parted ways with her long blonde locks.

Apyx Medical Corporation (NASDAQ: APYX) ("Apyx Medical" or the "Company"), the manufacturer of a proprietary helium plasma ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may earn compensation through affiliate links within the story. All prices are ...

Confused about brow treatments? Discover which technique between microblading and microshading suits your skin type, ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

If you've scrolled through social media in the past 48 hours, It looks like a Studio Ghibli movie. In a 2016 NHK documentary, The One Who Never Ends, Miyazaki is shown a student project powered by ...

AÍMER, the renowned fashion brand, made a striking statement at the China Fashion Week (Spring) with the unveiling of its ...

While the weather may not totally feel like it's there yet, warm weather is on the horizon, and what better way to kickstart ...

Master these expert eyebrow shaping techniques to transform your face instantly with professional-looking results that last ...

Endowed with revitalising properties, the pretty hibiscus flower found in a variety of hues like white, pink, red, orange, yellow, purple, blue or peach and shaped like a trumpet is a beautician’s ...