Explore how AI is reshaping unit economics with near-zero marginal costs, boosting productivity, and creating competitive ...

A new integration with Amazon DSP demonstrates how platforms are working to bring together first-party data in clean room ...

The company is continuing a big week in advertising partnerships by striking a new agreement with the House of Mouse.

Amazon marketing firm publishes case study highlighting marketplace opportunities amid Scotland's e-commerce expansion.

Amazon has announced the official dates for this year's annual Prime Day, and the event is extended to four days. Here's what ...

Between now (June 17) and July 7, Prime members can get six extra games in addition to the previously announced free titles available on the service ...

Amazon is adding a new way to shop... and you won't even need to pause the show or movie you're watching on Prime Video. Yes, ...

James, the new Prime Day pitchman, assures The Hollywood Reporter that his home, like yours, is also full of Amazon boxes.

The advertising divisions of Amazon and Disney are joining forces to open up new opportunities for streaming buyers.

The pact unlocks more opportunities for brands using Amazon's Deliver Service Partner to reach consumers watching Hulu, ...

In today’s Digest, we cover UK broadcasters launching a self-serve TV ad marketplace, Roku and Amazon striking a deal to ...