"I've been hired on a very temporary basis to speak on behalf of the 300-plus employees at Astronomer," Paltrow says in the clip, which the company posted across social media.

In her essay about the recent exposure of an affair on a Coldplay concert’s kiss cam, Ms. Schulman exhibits a common and troubling misunderstanding of the distinction between shame and humiliation.

Online streams of Coldplay's songs jumped 20% in the days after the video went viral, according to Luminate, an industry data and analytics company.