ColourPop Pretty Fresh Tinted Foundation Balm is a skin care-infused formula that offers hydrating light-to-medium coverage.

PureWow is turning 15 years old, so what better way to celebrate than compiling beauty products I’ve loved for over a decade.

Isamaya's new Core Collection features high-performance, multi-purpose makeup products that make a statement. Here's an ...

Several major retailers are slashing prices up to 75% off right now. Shop deals at Madewell, Coach, Ulta and more — details!

The ‘Death of a Unicorn’ and ‘Wednesday’ actor presents an elevated take on the gothic lip for her press tour.

Our editors tested the best beauty subscription boxes—here are our favorites. Beauty is in the eye of the beholder. But ...

Don't miss today’s best 24-hour flash deals from Sephora and Ulta with 50% off Fenty Beauty lip gloss, Bella Hadid’s perfume, ...

Makeup lovers are all too familiar with the lunchtime reapply – digging through your bag, searching for that lipstick, and ...

Dry, cracked lips are no match for this overnight treatment from Kiehl’s. Blending coconut oil and mango butter, this mixture ...

"The White Lotus" makeup head Rebecca Hickey shares how she created looks for the main characters for season three and breaks ...

Laura Geller’s matte lipsticks deliver bold, long-lasting color with a smooth, non-drying finish, plus a nourishing, ...

And beauty buffs seem to agree, with the Wonderskin Wonder Blading Masque racking up around 9,500 five-star reviews on Amazon ...