This special M1 will be displayed at a special New York event on December 6. No changes have been made to the 3.5-liter inline-six powertrain. Kith’s founder owns several customized BMWs. BMW has partnered with New York City-based apparel company KITH and founder Ronnie Fieg and created a very special BMW M1.

BMW, in its third partnership with New York City streetwear brand Kith, has debuted a special-edition XM SUV and a one-off custom 1981 M1 sports car at the 2024 edition of Miami's Art Basel.Only a limited run of 47 examples of the XM Kith will be produced,

Streetwear brand founder Ronnie Fieg has turned a BMW M1 purple, and is building a matching XM that will be on sale soon.

Fieg and BMW's archival team set out to reimagine the iconic M1 with a catalog of archival, period-correct materials and the results are stunning. Starting with a 1981 BMW M1 E26, Fieg's first order of business was focusing the build on the color of Techno Violet, the revered purple first introduced on BMW's E36-generation M3.

The BMW XM Kith Concept has been presented at Art Basel Miami in the US, and follows in the footsteps of previous BMW/Kith collaborations including a 2020 M4 Competition Coupe and a 2022 i4 M50. The latest iteration was unveiled alongside a special, similarly specced M1; the XM is the first (and only) bespoke M car since the M1 from 1978.

BMW's latest special edition costs an extra $14,000, but it could be worth it if reports of US allocations are accurate.

More: Classic BMW M1 Gets A Touch Of Kith And Techno Violet Magic. Those touches are easy to overlook because the concept looks like a purple people eater. It features a BMW Indiv