The dispute concerns IndiGo’s trademark “6E,” registered under Classes 39, 16, 9, and 35, primarily for airline services, transport, and advertising, and Mahindra’s use of “BE 6e” under Class 12 for vehicles,

IndiGo, India's biggest airline, has sued automaker Mahindra and Mahindra for trademark infringement over its use of "6E" in branding its latest electric vehicle, legal papers show. Mahindra in a stock exchange filing,

#CourtCorner | #IndiGo has sued Mahindra Electric Automobile Limited for using ‘6E’ in its new car called Mahindra #BE6e , which is expected to be released in February 2025 From: Bar And Bench pic.twitter.com/I943YHktF9 — CNBC-TV18 (@CNBCTV18Live) December 3, 2024

Indigo takes Mahindra to court over trademark infringement of "6E" in electric vehicle, BE 6e, seeking injunction.

In a filing with the stock exchanges, M&M said that it does not see any conflict with IndiGo pertaining the trademarks, and that along with MEAL, it is in talks with the airline to arrive at an “amicable solution”.

The Mahindra BE 6e offers quirky features including an inbuilt AI neural engine and an AR-augmented heads-up display to name a few.

Indigo airline’s parent company, InterGlobe Aviation, has filed a lawsuit against Mahindra and Mahindra’s subsidiary brand, Mahindra Electric Automobile Limited (MEAL) over the use of ‘6E’ in its newly launched SUVs.

Mahindra has issued a statement addressing the matter and is in talks with IndiGo to find an amicable solution.

IndiGo airline operator, InterGlobe Aviation, submitted a trademark infringement lawsuit against Mahindra Electric Automobile Limited (MEAL) in the Delhi High Court. The company filed the case against the automaker for using ‘6E’ in its new car called Mahindra BE 6e,

InterGlobe Aviation said that the “6E” mark is an integral part of IndiGo’s identity for the past 18 years and is a registered trademark that holds strong global recognition. Any unauthorised use of the “6E” mark,

Mahindra & Mahindra has issued a statement regarding news circulating in mainstream media about IndiGo’s trademark infringement lawsuit over the alleged use of the airline’s iconic ‘6E’ branding. The dispute centres around the ‘BE 6e’ an upcoming electric SUV unveiled by Mahindra Electric Automobile Limited (MEAL),