The coming months will be a critical period in shaping the future of the web. The third browser war has begun, and its ...

Omnicom, which will emerge as the world’s biggest advertising group after swallowing IPG, revealed $66 million of costs ...

Ryan Gracie, the CMO of MyDeal, has been appointed chief customer & revenue officer at BIG W. He moved to MyDeal.com.au in ...

There are two factors at play: the increase in the use of ChatGPT in the place of search engines – 20 per cent of Australians ...

The federal government is preparing to overhaul data and technology policy, including the use of AI, as part of a push to ...

MAXMEDIALAB has been appointed media agency for Paspaley, the Australian luxury brand and global producer of South Sea pearls ...

Independent independent creative agency Bullfrog has appointed Georgia Newton general manager, Mike Ronkoske chief strategy ...

Mentos and Rolling Stone have launched the Mentos Fresh Sounds Portal, a platform for artists to submit their music directly ...

The 30-second full motion 3DOOH campaign was created by QMS’ in-house QUBE creative services team, working closely with the L ...

When a brand is referenced across trusted sources, its likelihood of appearing in AI-generated responses increases. This ...

The sometimes controversial practice of principal media buying has been revealed as a significant contributor to Omnicom's ...

Independent media agency This Is Flow has been awarded the media account across both markets. The agency will handle all ...