It's sad but necessary that we must assign dollars to policing ad budgets from less-than-honest operators all across the ...
If consumers increasingly have no favorite 'brands,' what does this mean for streaming platforms? Are brands really just ...
For media buyers, consumer sentiment suggests a holiday season that'll demand sharper offers and fewer assumptions about ...
Apple and Meta have announced a new open AI model designed to run on Mac computers. Wang's creative team at Meta Superintelligence Lab inserted Meta's Muse character into Apple's iconic ad from 1984 ...
Although total ad-spend growth remained stable during Q3 2026 at just under 14% year-over-year, internal drivers shifted from ...
The partnership is designed to bring a slate of creator-led vertical micro-series to the social-media app and its stand-alone mobile streaming platform PineDrama.
The ad-to-sales ratio of 25 U.S. advertisers declined more than half a percentage point to 5.5% in the period between 2019 and last year even in the face of robust global advertising revenue, ...
The Media Bias Detector, a project that uses artificial intelligence to analyze news articles for topic, tone and political leaning, has published a data set consisting of more than 140,000 articles ...
StackAdapt has debuted enhanced targeting and reporting capabilities for streaming music, digital radio and podcasts Inside Radio reports. This is occurring as digital audio ad spend is growing apace.
Accenture has announced to employees that it will now spend only $29 a month per person on Claude, 404 Media reports. Some had been running up bills of up to $1,000. This illustrates what is happening ...
While awareness of "bad bots" has improved, we don't seem to know how to remove them from our ecosystem. Or maybe we don't ...