WPP PLC (NYSE:WPP) is one of the 10 Undervalued European Stocks to Invest in Now. On June 9, Bank of America Securities ...

YouTubers are starting to develop scripted shows, as Hollywood mines social media for creator talent.

Fitness influencer Ashton Hall's viral morning routine boosted sales for Saratoga Spring Water, showcasing the power of ...

AI disruption is “unnerving investors in every industry, and it’s totally disrupting our business,” WPP’s outgoing boss Mark ...

Byron Allen‘s Entertainment Studios and The Weather Group have reached a settlement with McDonald’s in a lawsuit over the ...

In the latest sign of massive change among ad agency hold cos, Mark Read is stepping down as leader of WPP. We unpack the ...

WPP Media Australia & New Zealand has appointed Shivani Maharaj as Chief Creator Officer and Toby Maclachlan as Head of Creative Strategy in newly created roles spanning Mindshare, Wavemaker, ...

In a move shaking up the global media agency world, Mars has handed its USD$1.7 billion (£1.2bn) global media account to ...

The Federal Trade Commission could reportedly bar advertising giants Omnicom and Interpublic from suppressing ads to websites over their political views as a condition for approving their pending ...

5 has commissioned The Grand Tour with Tom Read Wilson (w.t.) from Honey Bee and Motion Entertainment, a WPP Media company.

User-generated content (UGC) on platforms such as TikTok, YouTube, and Instagram will attract more advertising revenue than traditional media for the first time in 2025, according to WPP Media’s ...