Fenty’s Playground invited Rihanna’s navy of fans and influencers to join her in an electrifying live immersive experience to produce the beauty film together, and in real-time. The launch event has since generated a whopping 1.1 billion impressions on social media.

Never shy of breaking the rules, Rihanna launches her globally anticipated makeup line, Fenty Beauty, in collaboration with Sephora, with an explosive experiential action for a new generation of beauty.

Fenty Beauty by Rihanna - Spain Launch: Agency: Wildbytes: Campaign: World’s First Live-Created Fan Campaign for FENTY Beauty: Advertiser: Sephora: Brand: FENTY Beauty: Want to see all the credits ? this content is for subscribers only. Subscribe and get unlimited access.

Dec 2, 2024 · When Rihanna launched Fenty Beauty, her vision was clear: to create a makeup line that celebrated diversity and empowered individuals. Prior to its launch, many consumers felt overlooked by existing beauty brands that offered limited shade ranges primarily geared towards lighter skin tones.

Sep 3, 2024 · Fenty Beauty was the fastest growing beauty brand on social in its first three years from launch, according to ListenFirst media. To honor their seven-year anniversary, Fenty Beauty has...

Eighty minutes behind schedule, an imperial yellow vision (not unlike her 2015 Guo Pei Met Gala gown) is spotted. Bathed in her own “Trophy Wife” highlighter, the 29-year-old artist, fashion designer and humanitarian enters the stage.

Aug 2, 2017 · Rihanna has put beauty fans out of their misery by announcing the launch date for her highly-anticipated Fenty Beauty line. The superstar has revealed, via Instagram, that the makeup brand will make its debut on September 8, which means the launch will fall during New York Fashion Week.

Jun 13, 2024 · LVMH-owned Kendo Holdings has announced the launch of pop star Rihanna’s new hair brand, Fenty Hair. The global star already owns successful beauty brand Fenty Beauty – a multimillion brand that has blazed a trail in terms of offering more inclusivity for colour cosmetics shades over the past seven years.

Feb 18, 2022 · Rihanna has announced that Fenty Beauty will be available at Ulta very soon. Fans of the makeup line will be able to shop their favourite products at more than 1,300 locations. The Fenty Beauty range will be available to shop online …

Fenty Beauty by Rihanna was created with promise of inclusion for all women. With an unmatched offering of shades and colors for ALL skin tones, you'll never look elsewhere for your beauty staples. Browse our foundation line, lip colors, and so much more.